Wise

Financial floaties for your young explorers

Key Insight: When kids lack financial literacy, it hurts their parents’ pockets.

The Problem: Teens are not taught financial literacy, leaving parents with two options; throw them in the deep end or coddle them in the shallows.

Big Idea: Financial floaties

Tube Takeover

The new Wise Young Explorer, complete with brand new features designed to improve teens’ financial literacy.

The team:

AD: Noa Elfassy, Rebecca Vanular CW: Silas LeBlanc Michelle Zyma